Le Monde secret des papillons

Immersive journey in a butterfly aviary

In the heart of an aviary housing almost a thousand free-flying butterflies, children explore a magical world while carrying out a mission inspired by a series of books published by Quebec company Bfly. At night, the aviary transforms into a magical world of light, revealing a whole new facet of the decor.

The Secret World of Butterflies, during the day, and the World of Light, in the evening, together form an immersive multimedia space that was part of a pilot project, the interactive concept and design of which were developed by MATIÈRS.

 

 

 

Year: 2017

Location: Brossard

Client: Bfly

Credit

Design and direction: MATIÈRS

Postproduction: Studio élément

Technological system design: 20K

Photo: Charles Briand

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